Rough cut

I then moved on to fashion magazines but came to a dead end that is when we came up with Rough Cut. siginifies Lauren's personality. Everyone is rough at the edges and has something if not a feature that is not quite perfect whether it be personality or aqppearnace because we wanted Lauren to be a character our target audience can relate to we wanted her to be as inperfect and natural as possible instead of perfect.

There is also the connotation to fashion with rough cutting of materials or fabrics.